Miller Genuine: Genuine Beer for Genuine People

Miller Genuine Draft has become irrelevant to younger consumers, so we relaunched the brand with a new look and platform. Student Work.

Young Ones 2020 Bronze Pencil Winner

Made with Liam McKay and Marshal Turner


Can Redesign


Video


Send a Six-Pack

To make it easy for people to celebrate the genuine people in their lives, we’ll create a microsite that allows you to send someone the exact amount for a six-pack of Miller Genuine


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